The Business Management program provides students with an in-depth knowledge of business structures and environment. The teaching involves the development of knowledge, skills and organizational management methods.

This course prepares students for the challenges of globalization, competitiveness, new technology, and international recruitment.

In addition to developing the traditional qualities of a good manager, this program pays special attention to fostering innovative behavior and the ability to master change whether it is technical, economic or social. Students learn how to adapt by learning to face a multitude of situations, which helps develop the business skills essential to becoming a good manager.... [-]

Very few people can pass through life without using the services of a bank, credit union or other financial institution.

Banking and Finance is a global industry and a complex business that goes beyond the handling of money and the balance of accounts.

Like all other countries, Morocco is influenced by what happens abroad in the world of business and finance. This Bachelor will help students navigate through the financial, banking and legal issues that all professional modern banking and finance employees must understand. Students will study the management of financial and international banking institutions, as well as how loans work.

This bachelor will help you pursue a range of careers in the banking and financial management sectors.... [-]

Today, many organizations believe that people are our most precious resource and should be handled with care and caution.

For this reason, businesses need skilled and knowledgeable individuals who understand the role of Human Resource Management (HRM) in business. This Bachelor gives students HRM knowledge, along with an excellent set of business skills.

Students will study labor relations, individual development, and group labor law, along with other important areas of HRM training.

Our graduates are well situated to pursue careers in a wide range of areas, including personnel management, industrial relations, training, consultancy, recruitment, and selection.... [-]

This course is aimed at students wishing to pursue a career in the arena of International business management and who would like to gain a competitive edge in today’s global job market.

The course will provide you with all-around knowledge and skills in international business management and cross-cultural management, Furthermore, you are required to study one foreign language as a core module over the duration of the course.

The course combines core and option modules from the disciplines of business management. The compulsory modules represent the essential core knowledge and skills required for this field of study.

Studying for a business and management studies degree allows you to develop a broad understanding of business organizations and provides you with subject-specific knowledge in areas such as markets, customers, finance, operations, communication, information technology, and business policy and strategy.... [-]

Development of Tourism is of vital economic importance for Morocco. The WTO (World Tourism Organisation) has recently stated that in the last 15 years tourism has created over 3 million jobs in the Moroccan Tourism Industry.

Our Bachelor's program in Tourism Management has been designed specifically to allow students access to positions of management in Tourism, Communication, event planning, and luxury travel. Our students are immediately operational at the end of their training, with courses alternating to integrate theoretical and application techniques.

Teaching in English also promotes language development and communication among students.

Our alumni have leadership roles in clubs or recreation centers, spas & resorts, palaces, and luxury hotels, tours operators, communication and entertainment, associations, distributors, shops and tourist sites, sports, leisure and luxury travel.... [-]

Marketing is an essential integrated business technique that allows you to organize and plan a variety of tasks focusing on the final outcome of business with the customer. The purpose of this degree is to provide an integrated concept of marketing and communication.

Students master all aspects of implementing a strategic marketing communication plan. Our teaching develops our students’ skills in communication and public relations and encourages their capacity for analysis. Students will develop their ability to define a new strategic vision and be able to cope with a multitude of situations.

This course provides students with an excellent balance between theory and practice in a world of ever-changing communication. This program opens the door to exciting careers in the field of communication, marketing, media, and advertising with local and international companies.... [-]

This program provides a deep understanding of the underpinning theoretical foundations of information, technology and systems applied to modern business environments. The pathway is designed to develop your knowledge and expertise in the analysis, development, and application of socio-technical systems and the importance of information technology and computing in society. It provides a deep understanding o the underpinning theoretical foundations of information, technology and systems applied to modern business environments.

Information Systems Management has integrated all business operations since different industries currently rely on software to improve their performance. Graduates in this major can apply for many job positions in business, communications, healthcare, or gaming industries. Embedded software projects are used in every industry, from medicine to aeronautics.Accordingly, job positions in this board field can be seen as follows: software engineers, computer and information systems managers, sales engineers, chief technology officers (CTO), video game designer, and user interface designer.... [-]