Bachelor in Informatics and Management of Digital Business
Free University of Bozen-Bolzano
Key Information
Campus location
Bolzano, Italy
Languages
English, German, Italian
Study format
On-Campus
Duration
3 years
Pace
Full time
Tuition fees
EUR 1,350 / per year
Application deadline
07 May 2024
Earliest start date
Sep 2024
Introduction
The aim of this course, which is unique in its form in Italy, is to train specialists in tasks that interface across information and communication technology (ICT) and other fields of business activity. Students acquire the necessary skills to solve IT problems alongside economic issues.
Students master the tools needed to understand and deal with computer-related problems and to successfully carry out business activities. They might specialize in digital business by choosing 18 credits in Digital Finance and Financial Markets or in Digital Marketing and Advertising: both subjects reflect interdisciplinary areas of increasing importance that ensure the future viability of this degree.
Admissions
Curriculum
The first half of the course comprises formal basics in mathematics and statistics as well as basic courses in computer science, with the main topics being databases, programming, and system security and modeling, as well as introductory courses in business administration and economics.
Courses, that are necessary to understand the interface between computer science and business, are taught in the second half of the program. Courses are offered such as company modeling, ERP systems, engineering and management of software systems, or data mining and decision support systems.
Study plan - Specialisation in Digital Finance and Financial Markets
1st Year
- Introduction to Linear Algebra and Discrete Mathematics
- Economics of Digital Markets
- Introduction to Analysis and Optimization Techniques
- Web and Internet Engineering
- Introduction to Programming
- Accounting for Decision Making
- Modeling and Databases
- Module 1: Data and Process Modeling for
- Business Informatics
- Module 2: Introduction to Databases for Business Informatics
- Application Engineering for Business Informatics
2nd Year
- Module 1: Strategic Management and Digital Business
- Module 2: Change Management
- Data Structures and Algorithms
- English for Informatics and Digital Business
- IT Management and ERP Systems
- Module 1: IT Management and Enterprise Modeling
- Module 2: ERP Systems and IT Service Management
- Digital Finance and Financial Markets
- Module 1: Principles of Finance for CS
- Module 2: Financial Markets
- Probability Theory and Statistics
- Engineering of Mobile Systems
- Management of System Security and Networks
3rd Year
- HCI for Business
- Specialization in Digital Finance and Financial Markets (one of the following)
- Financial Trading and Algorithms
- Advanced Economics for Digital Business
- Free Choice
- Italian/German for Informatics and Digital Business
- Data Mining and Decision Making
- Module 1: Introduction to Data Mining
- Module 2: Data-driven Decision Making
- Internship
- Seminar in Business Informatics and Information Systems
- Software Project Management
- Thesis
Study plan - Specialisation in Digital Marketing and Advertising
1st Year
- Introduction to Linear Algebra and Discrete Mathematics
- Economics of Digital Markets
- Application Engineering for Business Information
- Introduction to Programming
- Introduction to Analysis and Optimization Techniques
- Web and Internet Engineering
- Accounting for Decision Making
- Modeling and Databases
- Module 1: Data and Process Modeling for Business Informatics
- Module 2: Introduction to Databases for Business Informatics
2nd Year
- Introduction to Digital Business, Strategy and Management
- Module 1: Strategic Management and Digital Business
- Module 2: Change Management
- Probability Theory and Statistics
- IT Management and ERP Systems
- Module 1: IT Management and Enterprise Modeling
- Module 2: ERP Systems and IT Service Management
- Digital Marketing and Advertising
- Module 1: Introduction to Digital Marketing and Advertising
- Module 2: Analytics of Consumer Behaviour
- Management of System Security and Networks
- Engineering of Mobile Systems
- Data Structures and Algorithms
- English for Informatics and Digital Business
3rd Year
- Data Mining and Decision Making
- Module 1: Introduction to Data Mining
- Module 2: Data-driven Decision Making
- Seminar in Business Informatics and Information Systems
- Software Project Management
- HCI for Business
- Specialization in Digital Marketing and Advertising (one of the following)
- Market Research and B2B Digital Marketing
- Advanced Economics for Digital Business
- Internship
- Italian/German for Informatics and Digital Business
- Free Choice
- Thesis
Exchange Programmes and Internships
Currently, we offer exchange programs with universities all over the world and unibz is part of a large network of collaborations with employers in Italy and abroad where you can undertake your internship. While writing your final dissertation, you will need to undertake a compulsory dissertation-related internship lasting a minimum of 200 hours.
Program Tuition Fee
Career Opportunities
Graduates not only work in software companies but also in companies in many other sectors where IT now plays a central role: in public administration, in IT consulting companies, in banks and financial service providers, right up to the countless new service providers on the internet. The spectrum of employment opportunities is very broad and ranges from management and development of operational software solutions, and administration of complex IT infrastructure to IT business managers and consultants.
Well prepared and ready for the job market. On the website of AlmaLaurea, you can check statistical data about graduates’ satisfaction and their employability.