The focus of most media management programs is the acquisition of practical skills and knowledge necessary for a career in the media and entertainment industries. Students might encounter courses in television production, social media marketing, the music industry and media economics.

A BA (Bachelor of Arts) is an undergraduate degree that prepares students for a career in their chosen field of study. Depending on the school and program, a BA can usually be earned in three to five years.

Online or distance learning refers to the use of electronic media and information and communication technologies (ICT) in education. With online learning, one can access education at any time and from any location with an available internet connection.